Over 50 Billion Yuan! Smart Chinese Trendy Goods Becoming Overseas Bestsellers

Recently, at Yiwu International Trade Market in Zhejiang, a new batch of smart “gadgets” equipped with cutting-edge technology has attracted the attention of many foreign buyers.

The cute doll with big round eyes in front of us is an interactive smart companion toy. It not only supports multilingual interaction, but can also accurately recognize the user’s tone and respond to complex questions. Ilol, a buyer from Türkiye who is visiting China for the first time, was fascinated by this smart toy. He immediately purchased one as a sample to bring home and evaluate market potential.

In fact, the toy that Ilol fell in love with was originally an ordinary plush doll. After continuous version upgrades, it not only became more adorable in appearance, but was also embedded with a large language model and emotional recognition features. It has evolved from a simple “plush toy” into an intelligent “emotional companion,” and is now popular in global markets.

In recent years, many traditional Chinese commodities have undergone intelligent upgrades. Many seemingly ordinary “small items” actually contain sophisticated smart design inside, drawing strong interest from international buyers. A ring that looks completely ordinary, for example, integrates full smartwatch functions and can monitor health data in real time—earning a large number of overseas orders.

Wang Xingguo, Operator at Yiwu Global Digital Trade Center, said:“Our sales this year will reach 100 million USD — five times that of last year. Next year, we expect two- to three-fold growth.”

According to China Customs, in the first three quarters of this year, China exported over 50 billion yuan worth of holiday products, dolls, and animal-shaped toys to more than 200 countries and regions worldwide. Many of these smart Chinese trendy products have become overseas hits. Last month, Yiwu opened its 6th-generation market — the Global Digital Trade Center. The wide array of smart products covers various sectors including home living, entertainment, and health monitoring, attracting buyers from all over the world.

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